PROMOTE 2005: WHY PARTICIPATE?

The International Exhibition for Enterprises, PROMOTE is the natural site to meet supply and demand of every sector of the Cameroonian economy. It is the depth of local market; for above the commercial transactions that take place, one can feel tendencies, analyse expectations, test products, compare offers, and in fact understand the market.
The International Exhibition for Enterprises, PROMOTE is consider, by national enterprises, as a mean of developing their share in the market, as well as a strategic tool.

PROMOTE 2005, THE FOUR KEYS PARTICIPATION

A RENDEZVOUS FOR ALL PRIVATE AND PUBLIC ENTERPRISES
The enterprises will find solutions made for them:
- Stands (9sqm, 25sqm and 100sqm with wood floor and light or out of size stands)
- Events and activities (thematic days, enterprise Award, cultural and sports spectacles, speeches and visit by political figures…)
- Forum for Executives
- Workshops, seminars, conferences and debates.
- Consultation of experts.

A direct marketing campaign
From January 2004 to December 2005, 40.000 copies of the quarterly 8 pages four colours tabloid Promote Info, will be distributed at the target heart by the organiser or inserted in the national newspaper.

A set of innovating operations with exhibitors
Partnerships and activities specially conceived to valorise our exhibitors and reduce communication attempts ratios, useful on the site and the target.

Aimed at visitors and media, the activities have as goal to amplify the impact of PROMOTE in Cameroon as well as throughout the world, and put an accent on the exhibitors that participate actively. They constitute a real media stepping stone. Situated at the heart of sales displays, activities attract many visitors and directly benefit to exhibitors by serving as springboards. Events in the event, they highlight your presence at PROMOTE and are specifically programmed to serve your goals of communication.

A powerful and motivating promotional system of the Exhibition
Thousands of contacts targeted; exhibiting enterprises as strongly exposed to media communication within PROMOTE 2005. TV, radio, economic newspaper, general and news magazine, billposting, direct marketing, mailing, press relations and public relations combine to insure a constant presence of the event in the mind and create at the right time, an important national and international traffic.

Still doubt about the need of your participation at PROMOTE 2005?
We therefore advice you to think on the following questions:

- Is your enterprise still concerned by the themes of the Exhibition?
- What category of visitors is targeted?
- What could be the impact on the results of your enterprise at PROMOTE 2005?
- Can your participation at PROMOTE 2005 enhance your reputation and motivate your commercial team?
- Is your participation included in your marketing strategy and budgets?
- What appreciation was made of the last edition of PROMOTE by visitors and exhibitors?
- What is PROMOTE's reputation?

The International Exhibition for Enterprises, PROMOTE, is the biggest economic, multisector gathering at the heart of Africa.
Aimed at professionals and the public, it awaits 800 exhibitors and 80.000 selected visitors.
PROMOTE 2005 is more than an exhibition; it is a strategic tool, a real system of communication for enterprises.